100mm (W) x 150mm (L) pink direct thermal labels, 400 per roll, 25mm core, permanent adhesive. No ribbon, ink or toner to buy: a direct thermal printer burns the image straight onto the heat-sensitive label face. Perforated between every label, and the same 4" x 6" footprint used for Australian courier and eParcel consignment notes, in a high-visibility pink for colour-coded despatch.
Colour note: colours can look different from one screen to another, so the actual colour may differ from the image shown. Product images are for representation purposes only.
| Label Size | 100mm (W) x 150mm (L), 4" x 6" |
| Labels Per Roll | 400 (1 across) |
| Core Size | 25mm (1 inch) |
| Print Type | Direct Thermal (no ribbon needed) |
| Colour | Pink |
| Adhesive | Permanent |
| Perforated | Yes, between each label |
Please note: this label is supplied in a minimum order quantity of 6 rolls.
More About These Labels
These pink labels print without a ribbon. The printhead applies heat directly to a coated, heat-sensitive label face, so the only consumable you ever restock is the label roll itself. That keeps the running cost down and the printer setup simple, which is why direct thermal is the standard choice for shipping and despatch labelling. The trade-off is longevity: direct thermal print can fade with prolonged heat, sunlight or rubbing, so for labels that need to stay legible for years, choose a thermal transfer label and ribbon instead.
Pink is a strong exception-handling colour. It is widely used to flag returns and RMA consignments, damaged, short-shipped or disputed stock, orders held for quality checking or re-work, and to separate one customer, product line or pick zone from another at a glance across a busy despatch bench. Because the stock is coloured rather than the print, the flag is visible from across the warehouse without anyone having to read the label.
At 100mm x 150mm this is the standard Australian shipping label footprint, the metric equivalent of 4" x 6", and it suits carrier and consignment labels for Australia Post eParcel, StarTrack, Sendle, Aramex, Couriers Please and TNT. The permanent adhesive holds firmly on cartons, satchels and most clean, dry surfaces, the roll carries 400 labels on a 25mm (1 inch) core to fit desktop direct thermal printers such as Zebra ZD, TSC, Brother and Godex models, and the perforation lets each label tear off cleanly without a cutter.
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Frequently Asked Questions
Is 100mm x 150mm the same as 4" x 6"?
Yes. 100mm x 150mm is the metric equivalent of the 4" x 6" (4x6) label size, the standard shipping label format in Australia (4 inches = 101.6mm, 6 inches = 152.4mm). It fits 4 inch desktop label printers and is the size used for Australia Post eParcel, StarTrack, Sendle, Aramex and Couriers Please consignment labels.
Do I need a ribbon to print these labels?
No. These are direct thermal labels, so the printer applies heat directly to a heat-sensitive label face and no ribbon, ink or toner is required. If you need print that resists fading for years, use a thermal transfer label with a matching ribbon instead.
Why choose pink labels?
Pink is a high-visibility exception colour, commonly used to flag returns and RMAs, damaged or short-shipped goods, stock held for quality checking or re-work, or to separate a customer, product line or pick zone from the rest of the despatch run. Because the label stock itself is coloured, staff can spot it without reading the label.
What is the difference between direct thermal and thermal transfer?
Direct thermal needs no ribbon but the print can fade with heat, light or handling, which suits short to medium term labels such as shipping and despatch. Thermal transfer uses a ribbon to produce a durable, fade-resistant print for permanent, long-life labelling.
Which printers do these labels fit?
Any desktop direct thermal printer that takes a 25mm (1 inch) core and prints 4 inch wide media, including Zebra ZD, TSC, Brother, Godex and similar models. Set the media size in the printer driver to 100mm (W) x 150mm (L) and select gap sensing.
Are these labels perforated?
Yes. There is a perforation between every label, so each one tears off cleanly by hand and no cutter or peeler is needed.
Can I mix pink with other colours for colour-coded despatch?
Yes. This roll is part of a 100mm x 150mm colour range on the same 25mm core and the same 400 labels per roll, so pink, orange, yellow, green and blue all run on the same printer with the same driver settings. Assign one colour per courier, priority level, pick zone or account and staff can sort the bench by sight alone.
How many labels are on a roll, and is there a minimum order?
Each roll holds 400 labels, one across, on a 25mm (1 inch) core, perforated, with a permanent adhesive. The minimum order quantity for this line is 6 rolls.
Choose this roll when part of your despatch needs to be pulled out of the normal flow: returns and RMAs, damaged or disputed stock, quality holds, or one account separated from the rest of the run. If every parcel gets the same label, the white 100mm x 150mm direct thermal roll is the straightforward choice, and if the label has to survive years of heat, sunlight or abrasion, move to thermal transfer with a ribbon. Not sure which suits your printer? Call POS Sales on 1300 026 062.
1300 026 062
